AIS Media`s Excerpo(r) Mail Brings Retailers Independence For July 4th
Released on = June 21, 2007, 3:24 pm
Press Release Author = David Johnson / Strategic Vision
Industry = Internet & Online
Press Release Summary = ExcerpoŽ Mail Allows Retailers The Freedom To Deliver Their Message And Track Results In Real Time
Press Release Body = Atlanta, GA,/June 20, 2007 - In the spirit of the Fourth of July, AIS Media is bringing freedom to retailers this Independence Day through ExcerpoŽ Mail, the company's professional email marketing service for small and medium-size businesses (SMBs). ExcerpoŽ Mail helps companies with every aspect of their email marketing program -- from building targeted email lists, designing professional email campaigns, delivering their messages, to tracking results. The ExcerpoŽ Mail system also provides an intuitive online interface for those retailers that want to manage their own email marketing program.
At less than a penny per email sent, email marketing is one of the most cost-effective forms of paid advertising available today. Email marketing also delivers substantial profit potential with $51.45 ROI for every dollar spent, according to the Direct Marketing Association.
"In the spirit of the Fourth of July, we wanted to bring independence to retailers through ExcerpoŽ Mail," says Thomas Harpointner, CEO and Co-Founder of AIS Media, Inc. "ExcerpoŽ Mail allows retailers the freedom to focus on their core business knowing that their email marketing program is being managed by professionals."
"One of the biggest overlooked benefits of email marketing is the viral component," added Harpointner. "Customers can easily forward an email to friends and family at no additional cost to the advertiser. Most other forms of advertising simply don't offer this viral component."
ExcerpoŽ Mail is available as a hosted Web-based application at a flat monthly fee, which enables users to avoid the high cost and hassle of implementing and maintaining server-based software. A key feature of ExcerpoŽ Mail that marketers will find appealing is the ability to track results in real-time. This "ROI" feature of ExcerpoŽ Mail distinguishes the program and provides a key service that many business owners seek in their marketing operations.
"At AIS Media, we aim to develop and deliver a full-suite of advanced Web applications and services that empower businesses to drive revenues, cut expenses, and increase productivity," said Harpointner. "ExcerpoŽ Mail perfectly complements our existing solutions and further enhances the value AIS Media and our certified partners are able to deliver to our valued customers."
The term "excerpo" in Latin means to gather or bring together. ExcerpoŽ Mail is the second in AIS Media's brand of ExcerpoŽ applications, following ExcerpoŽ Storefront, a Web-based e-commerce and shopping cart system.
To view a demo or to find out further information on ExcerpoŽ Mail, visit: www.ExcerpoMail.com.
Founded in 1997, AIS Media is an award-winning web services and interactive media firm. The company has developed a suite of Web-based applications under the proprietary "Excerpo" brand, which focuses on email marketing and e-commerce. AIS Media's comprehensive suite of professional Internet services includes professional website design, application development, credit card merchant services and Internet consulting. AIS Media's solutions are available directly and through its global network of certified partners. For more information, visit: www.aismedia.com.
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Media Contact: David Johnson, Strategic Vision, LLC Ph: (404) 880-0098 Email: djohnson@strategicvision.biz